Connect Claude
Claude reaches your store through a custom connector. Add it once on claude.ai and it works in Claude on web, desktop and mobile with the same account.
Signing in is the connection type that can write — plan an outline, write a draft, rewrite a post, publish or schedule it.
Custom connectors need a paid Claude plan. On the free tier the connector cannot be added.
Set it up
The Connect Claude.ai button fills the connector in for you, so this is the quickest one.
Open the MCP page
In the Avada AI Blog Builder app, click MCP in the left menu.
Start the connection
Under AI assistants, click Connect Claude.ai. A new tab opens on Claude's connector settings with the name and the endpoint already filled in — you only have to confirm.
If nothing opens, your browser blocked the pop-up. Allow pop-ups for the Shopify admin and click Connect Claude.ai again.
Sign in with Shopify
Claude sends you to a sign-in page. Sign in to the Shopify store you want it to work on — this is what locks the connection to that one store.
Approve the connection
The approval screen names Claude, names your store, and lists what the connection will and won't be able to do. There is nothing to tick. Click Approve.
Check it worked
Back on the MCP page, Claude.ai now shows a Connected badge. In Claude, start a new chat and ask "what's scheduled to go out on my blog next?"
Adding it by hand
If you'd rather not use the button: in Claude, go to Settings → Connectors → Add custom connector, then paste the MCP endpoint from the Setup guide on the MCP page. The rest of the flow is identical.
A good first job
Ask it to plan before it writes. The assistant is set up to work that way:
- "Suggest keywords for a post about winter skincare"
- "Plan an outline for that post" — it shows you the H1 and the sections; tell it what to change
- "Now write it" — it writes in the background and reports each step as it goes
- Review the draft in the app, then "publish it next Monday at 9am"
The draft is saved unpublished. Nothing reaches shoppers until you ask for it.
Reconnect
Click Reconnect on the MCP page to run through the sign-in again — useful if the connector on Claude's side was recreated, or if you changed which store you're signed in to.
Disconnect
Click the delete icon next to Claude.ai on the MCP page and confirm. It loses access straight away. Remove the connector in Claude too, so it stops offering a connection that no longer works.
Trouble connecting? See Troubleshooting.