Google structured data

Google uses structured data to understand the content on the page and show that content in a richer appearance in search results

Who can use this feature?

  • This feature is available for all users.

What is Google structured data

Google uses structured data to understand the content on the page and show that content in a richer appearance in search results, which is called a rich result.

Rich results are experiences on Google surfaces, such as Search, that go beyond the standard blue link.

Some rich results on Search:

Some examples of rich results on Search
Some examples of rich results on Search

How does this work?

Avada SEO Suite helps to format your contents following Google Structured Data. This helps your content page is eligible for rich results.

In SEO Suite, we help you to set up some main rich results that are crucial for eCommerce store: local business, reviews, shopping, etc.

  1. Go to "Search appearance"

  2. Go to "Google structured data"

  3. Click to preview how your store information will be displayed on Search as rich results

  4. Click Turn on

  5. Click Configure to set up your content

  6. Click to show preview and click View Google snippet to check rich results can be generated by the structured data your page. Learn about Google rich result testing tool.

how to set up google structured data
how to set up google structured data and save

Features might work differently accross rich results.

Check out rich results list

Rich results

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