Meta tags

Meta tags provide information for search engines to understand the content and relevance of a webpage.

Who can use this feature?

  • This feature is available for Pro and Enterprise plan users.

What is it?

Meta tags provide information for search engines to understand the content and relevance of a webpage. This help improve site rankings and visibility in search results.

Meta tags include title and description.

How to create meta tags?

We help you to set up meta tags faster with best practices for all of your pages at once.

We have Meta tags basic and Meta tags rule.

  • Meta tags basic: Set up content with dynamic variables for product, collection page and blog. Content will stay consistent across all products or collections.

  • Meta tags rule: Set up content to each product, collection page and blog based on your rules. You can set up different content for each products.

This how your product page looks on search result if you use Meta tags basic or Meta tags rule
This how your product page looks on search result if you use Meta tags basic or Meta tags rule

If you're using Meta tags basic, you can still set unique content for one page by using custom meta tags.

Multi-language meta tags

This feature lets you create meta tags for different languages, making your website's meta titles and descriptions responsive to the all languages of your site.

For example, if your store supports English, Spanish, and French, you can set up different meta tags for each language.

We don't offer automatic translation for meta tags. You need to add the content for each language manually.

This ensures that search engines display the most relevant meta information based on the visitor's language and helps:

  • Better SEO: Search engines show the right meta tags for each language. This helps your store rank higher in search results.

  • Better user experience: Visitors see meta titles and descriptions in their language. This makes your store look professional and easy to understand.

  • More clicks: Users are more likely to click your store link if they see it in their language.

The list of languages available for setting up meta tags are published languages in your Shopify store.

How to check your languages of your store: In Shopify Admin, click Settings -> Language and set up your languages.

Learn more about Manage languages in Shopify.

How to set up multi-language meta tags?

1

Go to Search appearance -> Meta tags

2

Select your language -> Set up meta tags for each language

3

Click Save

1

Go to SEO Audit -> Select your page

2

In Custom meta data, click Multi-language

3

Select your language -> Set up meta tags for each language

4

Click Save

How to check multi-language meta tags

  1. Go to your site

  2. Right click -> Click Inspect

  3. In Elements, check <title> and <meta name="description"

  4. Change website's language and check <title> and <meta name="description" again

meta tags in english

How to test meta tags on search results?

  1. Enter a website link you want to check

  2. Press Enter to get your results.

How to test meta tags using Metatags.io

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