Preconnect

Preconnect helps your store load external resources faster, improving page speed and user experience.

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Who can use this feature? This feature is available on the Enterprise plan.

What is Preconnect?

Preconnect is a speed optimization feature that allows the browser to establish early network connections to external domains — such as CDNs, fonts, APIs, or image servers — before they are actually needed. By setting up these connections in advance, the browser skips DNS lookups, TLS handshakes, and TCP connections during the actual page load, resulting in a smoother experience for your customers.

Why Preconnect?

Preconnect improves your store performance by:

  • Reducing loading time for third-party resources

  • Improving Time to First Byte (TTFB) and First Contentful Paint (FCP)

  • Creating faster, more responsive pages — especially on mobile

  • Enhancing overall Core Web Vitals

🎮 Try it in action

First, let's have an intereactive demo to see how it works:

⚙️ How to Set Up Preconnect

  1. Go to Speed Up > Custom > Settings

  2. Turn on Preconnect

  3. Go back to Speed Up Now, select the theme you want to optimize, and click to apply changes

  4. To verify:

    • Search for the file avada-seo-preconnect.liquid in your theme code

    • View your storefront → right-click > View Page Source → check for <link rel="preconnect"> tags

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