Broken link

Broken link manager helps you to detect 404 links and remove them by redirecting

Watch how to add a custom redirect. Click a step under the replay to jump to it, or click the replay to pause.

What is it?

This helps you to detect all 404 error pages and redirect them to a new URL of your choice.

Why should you use it?

• Improve user experience by preventing users from going to 404 links or dead ends
• Help maintain SEO value by redirecting traffic from 404 links to relevant, active pages
• Reduce bounce rate caused by users leaving after hitting a 404 error

How does it work?

In 404 link managers, you can set up automated redirect and custom redirect.

• Automated redirect: This helps auto detect and redirect 404 pages to new URL.
• Custom redirect: This helps redirect specific 404 pages to new URL.

Automated redirect

Watch how to turn on automated redirects. Click a step under the replay to jump to it, or click the replay to pause.

1. Go to "Broken link manager"

2. In Automated Redirect, click Edit

3. Temporary redirect: This helps redirect 404 pages to new URL temporarily. SEO value won't be transferred to new URL. This helps improve user experience when directing 404 link to new URL temporarily.

   • Turn on the switch. All 404 pages are redirected to the Home page right away
   • To send them somewhere else, pick another target in the field below the switch

   Permanent redirect (301): This helps redirect 404 pages to new URL permanently. SEO value will be transferred to new URL. Learn more about 301.

   • Under Redirect from, tick the 404 pages you want to redirect: All 404 Product pages, All 404 Collection pages, All 404 Blog pages, or Other 404 pages
   • For each ticked group, choose where to send it in Redirect to. For example, if a product page goes broken, it will be redirected to the URL you set here

4. Click Save, then click Close. Each group now shows the page it redirects to

Custom Redirect

In Custom redirect, you can check all 404 links detected in your site with its status and traffic. You can set up redirect to fix each 404 link.

1. Click Add custom redirect
2. Enter the URL that you want to redirect from
3. Select your target type for the Redirect
4. Click Add
5. You can edit or delete rules anytime by clicking on the Edit or Delete buttons

To select all broken links in all pages: Click checkbox to select all links on that page -> Click Select all to select all links in all pages.

Report

In report, you can check how many 404 links are resolved and not.

404 links that are redirected to new URL by "Temporary redirect" are not considered as resolved.

Export and import

Export

Click Export to export all 404 pages with its details to your devices.

Import 404 report from Google Search Console

1. Log in to Google search console

2. Go to Pages -> Not found (404)

3. Click Export -> Click Download CSV

4. In "Custom redirect", click Import -> Drop your file exported from Google Search Console

5. Click Upload. Select the checkbox "Override the broken link with matching CSV file" if you want to check and replace matching values.

Get notification when detected 404 pages

You can set up email notification to get email everytime we detect a 404 page on your website.

You can simply click Notifications settings in the banner to go set up notification.