Review rich snippets

Whether you're selling dropshipping products or building a long-lasting brand, SEO is always part of the package. With review-rich snippets from the Air Reviews app, you can enhance your Shopify store's visibility, showcasing customer reviews directly in search results to boost trust and attract more customers.

What is Google structured data?

Google uses structured data to understand the content on the page and show that content in a richer appearance in search results, which is called a rich result.

Rich results are experiences on Google surfaces, such as Search, that go beyond the standard blue link.

Here is an example of how it will look on search:

In our Air Reviews app, we will help show the review number and the review rating under the meta description section of the search result.

How to use it?

All you need to do is turn on Review Rich Snippets to showcase star ratings and review counts in search results.

Besides, if you want to show Review Schema (opens in a new tab) data, which shows a list of reviews as JSON structure data to the Search engine. With this snippet, it will not show directly on the Search Result, but it will help Google understand what customers say about your products. The more Google knows structurally about your page, the better.

How to test it?

The best way to test the Google Structure data is to use the Rich Results Test (opens in a new tab) tool. This will save you a couple of days instead of waiting for Google to index.

1. Enter your URL
2. Click Test URL
3. You'll see a list of eligible rich results on your page
4. Click Preview results to check how it looks on search results

Sum up

We hope this post helps you set up your Google Structured Data and keep your site relevant with organic traffic sources like Google.